more about me
I know you're wondering. "Why would you mix anthropology and advertising?" Sorry to burst your bubble, I'm not a dig-up-the-bones anthropologist.
Here's the short answer... The intention of anthropology is to explore how humans interact in their culture by knowing what questions to ask. The objective of advertising is to get humans to engage with an inanimate object or brand.
So - if I can take on an anthropological mindset, I can apply it to create strategic and human campaigns in advertising.
I go to work every day with my A-game, so that means I head into my weekends with nothing less. I have actually been to all the National Parks in America!